There’s nothing hidden about the updated (yet, not so upgraded) version of the Earth that we’re living in today. With us humans trying to adjust and adapt to the new landscape, what’s common in all this is the shift that we’ve made from physical to digital solutions. One such shift entails the occurrence of virtual events, in place of on-ground events.
What are virtual events?
A virtual event is an online version of a physical event, with added value that differs from platform to platform. Virtual events are a great way to connect audiences globally using chat tools, live webinars and digital content usually served via a visually rich interface.
This article lists down the most common virtual events that have been providing customers and their audiences with enormous value in these testing times (and in fact, even prior to them). Let’s go over a few of them, if not all.
1) VIRTUAL CONFERENCES & SUMMITS
The demand for Virtual Conferences has skyrocketed due to their stellar outcomes. With powerful online tools for engagement, organizers have been able to reach a wider audience, invite keynote speakers from across the globe, save costs and fulfill their objectives in a more effective manner than a physical conference would have allowed them to.
Webinars have, without a doubt, taken over almost every industry that exists, and have turned out to be the star of the season. A webinar is a virtual event that connects individuals with viewers across the world. It is held in the form of a presentation, or a group meeting that takes place on the internet in real-time. Webinars are usually composed of polls and Q&A sessions to maximize engagement and fulfill the purpose of the event being held.
3) ONLINE TRADE SHOWS & EXHIBITIONS
We all agree that the basic goal of any business is to enhance profit by maximizing leads. But were we really maximizing them if we weren’t reaching a global audience? The best part is that it’s never too late to get it right. Hosting a virtual trade show & expo can enable organizers to engage prospects across the globe using live chat tools, educate them about their offerings using live webinars, and eventually convert warm leads with an online store within their event, in a shorter time.
4) Virtual Wedding Expo
Some might think it’s safe to find wedding vendors from the comfort of your home during a pandemic. Which it is true. However, it is also true that, irrespective of the pandemic, it is absolutely convenient to find everything and everyone you need on a single platform, cutting down all the hassle that is involved with organizing a wedding. Imagine offering this one-top-solution to your audience.
A virtual wedding expo lets attendees to search for caterers, musicians, event planners, designers, photographer and so on, with a simple click. Isn’t it just revolutionary?
5) Online Music Concerts
Just as other events and conferences have been cancelled across the world, so have music concerts. To make up for these, as well as an act of solidarity and togetherness during these difficult times, a number of popular artists have virtually gotten together to perform for their audiences. Initiatives such as One World: Together at Home have furthered their support with the help of virtual events.
6) VIRTUAL CAREER FAIRS & VIRTUAL JOB FAIRS
Top organizations around the world find their best employees by increasing their reach and virtually meeting their future employees.
Instead of cancelling career fairs, taking them online can improve the quality of applicants with the help of various 1:1 audio/video chat tools, job boards, and effective video assessment tools. Not just this, but a virtual career fair gives employers the opportunity of showcasing your employer brand to a global audience.
Want to learn more about hosting a virtual career fair? Read ‘The Ultimate Guide to Virtual Career Fairs‘.
7) VIRTUAL ONBOARDING FAIRS
Business owners generally agree that success rests heavily on new hires themselves. To ensure that companies direct their new hires from foundation to success, a powerful onboarding program needs to be set in place. A Virtual Onboarding Fair can enable businesses to boost productivity for distributed hires and train them via rich interactive tools such as webinars and audio/video chats. Cherry on top – they can also measure the performance and make changes at any time.
8) VIRTUAL UNIVERSITY FAIRS
Universities often set up a number of programs and fairs in order to help their students get a head-start on information and opportunities to reach their education as well as professional goals. For this purpose, leading universities base their programs encouraging top prospects from across the globe to come join their institutions.
In order to engage with the global cream, however, the first step is to be visible and accessible. Virtual University fairs can be accessed through any smart device, from any corner of the world. With this diversity, here’s how virtual events of the following type help students & alumni engage with Universities as well as top employers across the globe, benefiting all the stakeholders in the process.
- Virtual Open Day– allows prospective students to absorb the rich culture at your university, interact with faculty and fill lead-capture forms through a virtual event. Virtual open days help you attract & engage 3 to 5 times more students as compared to a physical event.
- Virtual Education Fair– helps universities showcase their infrastructure, culture and programs to a diverse prospective student base from across the globe. In addition, a virtual education fair helps educate student masses about higher study options through one comprehensive event.
- Virtual Student/Alumni Networking Fair– connects students with successful University Alumni and boosts engagement with rich interactive tools such as webinars, discussion forums, audio/video/text chats.
- Virtual Job Fair– helps students/alumni network with leading employers and find sustainable careers via an accessible, online platform, rich in interactive tools.
9) VIRTUAL BENEFITS FAIR
Hosting a virtual benefits fair can help employees learn about employee benefits through an easy and interactive online event. It removes the hassle and long hours that HR has to spend on each employee, and more than that, provides a better way for employees to access appropriate plans.
While the list of virtual events is an ongoing one, it is quite an exciting process to explore the possibilities and the opportunities that these virtual events carry within themselves.
To learn more about hosting a virtual event, read The Ultimate Guide to a Virtual Event.
Click now, to get in touch with a representative to get started with your virtual event!
At vFairs.com, we strive to build a top-class online event platform that will help event organizers make memorable connections with their target audience. We’re obsessed with taking out the hassle normally associated with physical events and leaving organizers and exhibitors to focus on what’s most important: engagement with the audience.