Do you want to show off your products and establish your brand image but aren’t sure how? Are you looking for exciting trade show ideas that will skyrocket your profits by maximizing leads? Guess what, you’re in the right place!
It’s time to take your trade shows online! Market your products to a global audience in a virtual environment and experience your leads grow like never before. Follow these exciting Online Trade Show Ideas to get started!
Online Tech Show
Technology is a rapidly-changing product that, in today’s time and date, is just about everywhere – and what other place can the progress of technology be more evident than at an online tech show.
Physical trade shows usually make it impossible to keep up with the speed at which the world is innovating. They comprise of high costs of shelving expensive devices at the event and endless manpower that is needed to excite and educate attendees in terms of new products and their specs. The hassle of setting up a physical show is thus time consuming, costly, and extremely frustrating with very little gain in the end.
Therefore, to be on top of the tech game that consists of cutthroat competition, an online technology trade show can give you an edge over your competition. Online Tech Trade Shows can be accessed at any time, on any device, and from any place, maximizing the reach of your event.
During an Online Tech Show:
- you can schedule live webinars to address the masses regarding top trends and recent advancements (or in case of product launches, you can schedule an unboxing session at a time when most attendees are present)
- answer individual queries in real time using the text, audio, or video chat feature
Depending on the type of offerings, your Tech Show can also add an Online Store that allows prospects to book orders and accelerate the purchasing process.
Online Boat Show
If you think this is just an idea, let me correct you. MarineMax thought above and beyond for their products and hosted an exceptional Online Boat Show with vFairs. With top class boats and yacht, MarineMax also offered training, demos, boating tips and free trials to engage and excite its audience signed in from across the waters.
Online Food Show
Food brings everyone together, but with an online food show, it brings the ENTIRE WORLD together. Growers, suppliers, retailers and market experts around the globe benefit from the opportunity of sharing their diverse products with each other and acquire new professional contacts with the click of a finger.
Jake’s Finer Foods is one such example of a successful Online Food Show. This premium broad-line distributor and food-service supplier was able to promote their brand and their network of fellow vendors to reach a larger audience, amplify branding, and build sales volume to ultimately deliver profound customer value in a highly competitive market.
Read more about Jake’s Finer Food’s Online Food Show here.
Online Car Show
Are you ready to showcase your hot releases? Are you working on a killer strategy to reach a larger audience and multiply leads this year? Then it’s time for you to host a game-changing online car show! Prospects find it more convenient to research online instead of spending time visiting car dealerships to learn about potential motors. In order to capture the maximum number of leads, you should now place yourself exactly where your audience is – online!
Online car shows are revolutionizing the entire automotive industry by replicating all the features of a physical car show with a number of ground-breaking additions to improve its effectiveness.
Dubai being one of the most popular cities in the world to conduct stellar car shows recently experienced the first of its many online car shows when YallaMotor, a leading Middle Eastern automotive portal, hosted an online motor show in order to attract not just a local audience but also, the entire world. Due to its diverse audience, this online platform was accessible in both Arabic, as well as English.
Click here to get a sneak peek of Virtual Motor Show hosted by YallaMotor: https://virtualmotorshow.yallamotor.com/
You may also be interested to read: This is Why Your Next Car Show Must Go Online in 2020
Industry Specific Show
While trade shows can be conducted across industries and products, hosting them online can open up the entire universe for enhanced lead generation. The travel industry, with events such as The Great Holiday Show, Africa Travel and Safari Show and Luxury Travel Africa Show enabled a large number of attendees to plan a remarkable holiday with the help of travel experts.
On the other hand, the advertising industry, with shows such as The Now Media Show and Smart Simple Marketing Show has also been able to form a global network of marketing experts and knowledge seekers to share new tools and techniques and learn about globally tested best practices in marketing.
Other Trade Shows
Trade Shows are a great way of generating leads and showcasing offerings that you’d otherwise be unable to put out there. These shows open a whole new world of opportunities, while going online makes them even more convenient, accessible, and effective. Other exciting trade shows ideas may consist of online organic markets, online start-up shows, skincare & makeup shows, online healthcare shows, hardware & tools shows, wedding shows, healthcare shows, and so on.
At vFairs.com, we strive to build a top-class online event platform that will help event organizers make memorable connections with their target audience. We’re obsessed with taking out the hassle normally associated with physical events and leaving organizers and exhibitors to focus on what’s most important: engagement with the audience. Get in touch with an expert to learn more about vFairs here.
Virtual Trade Show FAQs
- What is a Virtual Trade Show?
A virtual trade show is an online form of a traditional, physical trade show. It includes virtual halls, lobbies and booths that give a near-physical event feeling. Goods and services of a specific industry can be exhibited and even sold through an online trade show. Interactions between exhibitors and attendees happen through audio/video chat.
- What are the Benefits of a Virtual Trade Show?
There are several benefits of virtual trade shows but the most notable ones are given below.
1. Good opportunity for brand awareness
2. Enhanced reach of the event
3. More inclusive, accessible, and easy to scale
4. Saves cost and time
5. Gives measurable results
- How Businesses Save Cost With Virtual Trade Show?
Virtual trade shows can be organized from the convenience of your office. Without stepping a foot out of your comfort zone, you can organize a successful trade show online. This eliminates costs associated with researching for and renting a venue, arranging the equipment, lodging, promotional material, and spending on the decor. A virtual trade show also brings more exhibitors and attendees with no barriers to entry which increases profit for businesses.
- Are Virtual Trade Shows Green?
Yes, virtual trade shows are green. They do not involve transportation of people and materials which plays an important part in reducing the carbon footprint. They also make use of digital collateral which cuts down the use of paper-based promotional content in the form of brochures and handouts. This leads to saving trees that are used in paper production. Hence, virtual trade shows are green and environment-friendly.