Event Marketing Part 1: How to Effectively Market Your Virtual Event

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About the episode

The most important aspect of event marketing is messaging. It’s imperative to create copy and graphics that resonate with your audience and drive action.

However, it’s daunting to get started.

Join us as we discuss the most important aspects of messaging and content development, including:

  1. Effectively communicating value to each audience.
  2. Leveraging FOMO to drive action.
  3. Merging copy & graphics to tell the whole story.

Register now to learn how you can create your most effective event marketing content.

We cover

  • How do you create value and drive action for all your audiences?
  • Best practices for writing copy & creating graphics.
  • Channels to (and not to) consider when creating marketing content.
  • Brianne Snell

    Brianne is the Content Manager at vFairs, where she develops marketing content and distribution plans that spread the word about the benefits of virtual, hybrid, and in-person event technology.

  • Candice Davis

    Our host for this webcast is Candice, Director of Event Programming & Creative Services at vFairs. She helps empower customers with the resources they need to create unique experiences and successful events to meet their business goals.