Ever thought about organizing a food show where exhibitors don’t have to pay for floor space, exhibition standees, or cut short their time at the office? Ever thought about maximizing attendees from across the world, and converting them into customers right away? Sounds too good to be true, right?
Virtual Food Shows allow you to set up a remarkable ONLINE space where exhibitors and prospects can meet new contacts and make their sales or purchases with the mere tap of a finger.
Moreover, since people are not required to make time for traveling to the event or do anything outside of their usual duties, they are more likely to attend a Virtual Food Show that can be accessed from the comfort of their home.
With a progressive mindset and the aim to maximize qualified leads, Jake’s Finer Foods and Centennial Food Service went ahead and hosted their exceptional food shows with vFairs. Stick around to see how they benefited from going online or click here to learn more about Virtual Food Shows.
Food Show Organizers:
1) Maximize Your Reach
The most significant reason that has driven food show organizers towards online food shows is the broadened audience. The online nature of these food shows makes them accessible in every part of the world, and on any device, allowing for a large number of exhibitors and attendees to benefit and be a part of the show. As a result, it has now become easier for a rich network of market experts, professionals, and food enthusiasts to form a global community of thought sharers.
2) Customize Your Food Show
Virtual food shows are highly customizable platforms which provide organizers with a stellar landing page and top-class 3D graphics throughout the lobby and beyond. Not only does this compel visitors to register and attend the event, but also entices them to stay and explore the entire space. Click here for some jaw-dropping visuals of these event.
3) Add an Online Store
Food Show Organizers can add an online store for on-the-spot transactions. This allows for an accelerated conversion of leads into sales.
4) Evaluate Results
At the end of the event, while physical food shows are difficult (more like impossible) to scale, virtual food shows provide you with detailed reports in order to evaluate the success of your event and measure ROIs. This helps assess the event’s performance and establishes a benchmark for the future.
Food Show Exhibitors:
Before their show, it is a common practice for exhibitors to run to and fro the venue all day, coordinate with a number of unprofessional vendors, and spend a good few sleepless nights before and during the stretch of the event. What if we tell you that exhibitors don’t have to spend a single day experiencing any of this hassle at a Virtual Food Show.
Regardless of the complexity of designs, branding is now a piece of cake for exhibitors at a Virtual Food Show. Moreover, they can choose to monitor and regulate the type of content that they’d like to share with attendees, i.e. in the form of documents, videos or presentations. Visitors, in addition, have the option of saving relevant and useful content for later use as well. Virtual trade shows get bonus points in terms of saving paper waste and reducing the carbon footprint, making virtual events ecofriendly.
Furthermore, exhibitors can engage with customers through live webinars, and interact with them using live chat. This allows for real time flow of information, making purchasing decisions quicker and smoother.
While attendees get to experience something incredibly innovative, they can also benefit from effective networking opportunities with experts from across the globe.
Not just this, attendees can also make the most out of 1:1 text/audio/video chat with exhibitors and speakers that they wish to interact with and learn from. They can access an online store that consists of all exhibited products and can either purchase them right away or add them to their cart from later purchases. All of which, they can now do from the comfort of their homes.
Out of all virtual tradeshows, it is no surprise that virtual food shows are becoming widely popular due to the exceptional outcome for food traders, manufacturers and suppliers.
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At vFairs.com, we strive to build a top-class online event platform that will help event organizers make memorable connections with their target audience. We’re obsessed with taking out the hassle normally associated with physical events and leaving organizers and exhibitors to focus on what’s most important: engagement with the audience. Get in touch with an expert to learn more about vFairs here.