Bring your event to life with visually rich designs
Delight your exhibitors and event attendees
Offer an interactive webinar experience
Maximize the networking experience
Engage your audience with challenges & competitions
List, search & attend events
Deliver incredible value to your sponsors
Enjoy easy set up and full customization
Host custom events that win your attendees
Accommodate every attendee at your event
Upgrade event experience with a powerful app
What Our Customers Are Saying
Virtual events for universities
Virtual events for information technology industry
Virtual events for telecommunications sector
Virtual events for the financial services industry
Virtual events for event planners
Virtual shows for the retail industry
Virtual events for organizations in healthcare
Virtual events for non profits
Our ultimate guides and playbooks
New feature announcements
vFairs events from around the globe
Celebrating milestones for virtual, hybrid and in-person events
vFairs Platform and Feature Demos
Subscribe to the vFairs Newsletter
News stories and press releases
Best tips, how-tos and insights
vFairs customer success stories
Join the Eventpreneurs Slack community
EpicEvents Podcast by vFairs
Catch us at our upcoming shows.
Get Pricing Information
GET A FREE GUIDED DEMO
Want to generate some potential leads? Then industry events such as fair trade festivals offer excellent opportunities to members of a particular industry to flaunt their products. Because such events not only enable attendees to network with like-minded professionals in the industry but also help them bag some connections on their way back home. ‘International trade shows’ has a nice ring to it, doesn’t it? I know why. Because it is the single most effective channel to access foreign markets and eyeball your competitors.
Now you want the company representatives from all around the world to display, demonstrate, and discuss their latest products and services in your event but unfortunately, you are hosting from the other side of the globe, how can you assure maximum turn out rate? This is where virtual staging comes into play. In online trade fair events, you can have an almost unlimited reach as opposed to in-person attendance. Problem solved.
Moreover, through a virtual platform, you can quickly bring together trade experts, professionals, small/ large business owners, and product enthusiasts; all looking through a bunch of newly arrived car models. Sounds convenient, isn’t it?
Apart from accessibility and major cost advantages such as the omission of travel and accommodations expenses, virtual fair trade festivals can bring a greater benefit to climate change. The climate crisis has been threatening our ecosystem for decades now with frequent, devastating impacts on livelihoods and communities. According to recent news by the Guardian, deforestation in the Brazilian Amazon released nearly 20% more carbon dioxide into the atmosphere over the last decade than it has absorbed.
Similarly, global travel is one of the major contributing factors to human-caused climate change. In this time of global warming traveling through air or highways is unsettling. Prohibiting transport is out of the question because it is our way of life now but the least we can do is downsize it by organizing virtual events and fairs. Online events will significantly reduce travel and carbon emissions. Simultaneously enabling people to remotely engage and interact with their trade business of interest.
Apart from that, 100 million trees are destroyed each year to make paper, and 10 liters of water is used in the creation of 1 sheet of A4 paper. In case of physical events, this paper is then used to print marketing materials; such as brochures, guidebooks, name tags, disposable foodware, etc.
Speaking of which, the trade show industry is the second largest industry to produce the most amount of waste; paper being on top leading to drastic environmental impacts. Since the manufacturing paper itself releases nitrogen dioxide, sulfur dioxide, and carbon dioxide into the air, contributing to pollution such as acid rain and greenhouse gases. Therefore, virtual trade fairs help prevent the use of paper to reduce the number of trees being cut down every year since every resource material from leaflets to white papers can be accessed online.
Do you have an upcoming trade fair on your schedule? Use virtual platforms to engage your target audience and make the most out of it without damaging your environment.
Recommended: How to host a virtual event
Virtual trade fair festivals can be challenging to pull off in the case of both industry and consumer fairs; because of their distinct interests but with the right set of tools and features, you can achieve it. All you need to do is to keep your audience engaged through immersive experiences, gamification, and other related activities such as conferences and exhibitions.
Offer an immersive experience to your attendees from the moment they step in until they step out through customizable and visually compelling landing pages with 3D virtual lobbies, help desk, booths for exhibitors to showcase their products, and auditoriums to conduct live conferences. This well-crafted and personalized branding can help you retain and excite your attendees through noticeable visual appeal.
In the case of consumer trade shows, the virtual cart option is a great way to generate sales. Product catalogs are showcased along with their prices and description. This allows potential buyers to instantly purchase an item and make on-the-spot transactions without any delay or fear of scams.
Through in-built text, video, and audio chat tools trade businesses can seamlessly build relationships with people of interest ultimately leading to conversion, high satisfaction rate, better efficiency, and ROI. Additionally, with group chat options representatives can engage multiple prospects at a time by answering questions and concerns in real-time.
Virtual fair trade festivals are usually built on content, therefore, exhibitors can easily showcase their company’s visual elements through the platform such as brochures, guide books, posters, videos, keynote presentations so on and so forth. This downloadable content will allow prospects to keep it safe for future reference; in case they decide to take up any offer, after the event.
Virtual event hosting platforms offer easy access to real-time attendee; data such as their buying behaviors and product demand; which, then, companies can leverage to launch special promotional campaigns after the event to make potential buyers keep coming back. In addition, organizers can examine the performance of their event through smart reports right from the dashboard panel to improve their next trade show for optimal results.
Live webinars and keynote presentations can help industry leaders to engage their global audience. Through virtual conferences, they can familiarize potential sponsors with their products, value addition, and proposition to secure powerful investment. Moreover, live webinars and conferences can cater to masses at a time regardless of the time zone. Additionally, a Q&A session at the end of each webinar encourages two ways of communication and offers a great way to connect with the audience as it gives them a chance to speak up, and share their opinions.
Trade shows are a great way for businesses to showcase their products. Either it’s a food trade show or a car show, virtual fairs can help exhibitors to gather convertible leads from all across the world through a truly exceptional experience and maximize their profits. Since virtual is the new normal, from accessibility and inclusivity to travel and waste prevention, virtual fair trade festivals are the only way forward.
Share This Article:
Subscribe For Updates (We Don't Spam)
Don't settle for mediocre event technology. Our all-in-one virtual, hybrid & in-person event platform can help you host epic events of all kinds -- from conferences to trade shows, job fairs to internal events, and more.
Kindly select one of the available time slots. We'll email you a confirmation & calendar invite right after.