Event Marketing Part 3: Using Social Media to Build & Maintain Event Hype

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About the episode

Event profs are all getting on the social media bandwagon. It’s great at bringing new attendees, building event hype, and being shared around. That’s why a successful social strategy often results in an exponential increase in event registrations.

But how do you craft a strategy that not only boosts registrations but also turns your event into the talk of town? We’re about to break it down.

Register now to learn how you can create powerful social campaigns for your upcoming events.

The episode covers

  • How to find the right social media channels for your event
  • How to design and execute social campaigns for your events
  • The tools that will help design and launch effective social posts
  • How to measure impact and optimize for the next event
    Speakers
  • Candice Davis

    Candice is the Director of Event Programming & Creative Services at vFairs. She helps empower customers with the resources they need to create unique experiences and successful events to meet their business goals.

  • Brianne Snell

    Brianne is the Content Manager at vFairs, where she develops marketing content and distribution plans that spread the word about the benefits of virtual, hybrid, and in-person event technology.