In 2021, virtual & hybrid events made a mark in every industry around the world. Virtual platforms saw record turnouts and people around the world eagerly sought them out. But one problem quickly arose. 

How do event organizers get the word out?

People struggled to find useful virtual events to attend whereas event hosts struggled to find new target audiences. If virtual events were meant to bring people together, sentiment was sometimes just not enough to achieve results. 

At vFairs, we know the true importance of targeted marketing. That’s why we’ve built our new Discover platform to bring people together – in the true sense.

What’s vFairs Discover?

vFairs Discover is a dedicated event marketplace for virtual and hybrid events. It provides a platform for people who want to attend events to easily search for event topics and categories that are of interest to them. It also provides event organizers the opportunity to market their events on a dedicated event platform within their niche. 

How Does this Help Event Organizers?

Email marketing, press releases, and social media posts are great for event promotion. But they’re not always enough to help you hit your event registration goals. 

vFairs Discover offers a dedicated event marketplace where event organizers can pitch their events to people who are already seeking them out. Here’s how this changes the game for event organizers:

  • Find prospects simply by adding event details to vFairs Discover and uploading to the right category.
  • Maximize your organic reach as attendees share the event via the social share buttons. 
  • Increase value for sponsors and exhibitors by offering brand visibility on the Discover page. 
  • Make it easier for in-person attendees to find the venue by adding a map to the event location.
  • Build brand awareness and find new leads. 

How Does this Help Event Attendees?

Emails are simply not enough to catch the attention of potential attendees these days. There is so much happening around all of us and we’re bound to miss out on key events without a dedicated event marketplace. 

The vFairs Discover platform provides an event directory where people can easily look up events by their interests and objectives. They can filter by dates, topics and goals and instantly register for the event. For example, if you’re looking for remote jobs to apply to, you can simply browse through the virtual hiring fairs taking place on vFairs Discover.

Here’s all the information that Discover users will be able to find on the platform:

  • Event Name
  • Organizer
  • Live Dates
  • About the Event
  • Ticket Price
  • Sponsors & Exhibitors
  • Location (for hybrid events)

Three Events You Can Find on Discover Right Now

1. Esports & Education: Virtual Conference & Expo

Tech & Learning, AV Technology and Systems Contractor News are co-hosting a one-day virtual conference for K-12, higher education, and pro AV professionals offering sessions that explore the tools, trends, and experience in esports & education. 

This event aims to give an in-depth insight into the esports audience, its huge benefits to students, and how you can deliver an esports program in your curriculum.

Learn more here

2. Virtual Energy Management Summit 2022

The Virtual Energy Management Summit brings together top commercial and industrial decision-makers to create a unique collaborative learning experience. This event is the best way to reach a group of targeted, highly engaged senior-level energy decision-makers and buyers from leading companies. 

The Summit provides tangible, innovative solutions to the energy management challenges that companies face today and provides sponsors the opportunity to speak directly to our engaged E+E Leader audience.

Learn more here

3. ARC Advisory Group 2022

If you’re looking to improve your business outcomes, join the 26th Annual ARC Industry Forum to speed up your progress with strategies and stories from the digital front lines. Learn more about how transforming factories, supply chains, and infrastructure will benefit technology end users and suppliers alike. Discover what your peers and industry leaders are doing today and what steps they are taking to prepare for the future.

The Forum will be held in Orlando, February 14-17. The virtual forum will be hosted on March 7-10.

Learn more here

How to Get Started

If you’re ready to search for events to participate in, whether as an attendee, sponsor, or exhibitor, visit vFairs Discover and start browsing now! If you’re an event host working with vFairs, talk to your project manager today about how you can list your event on the Discover platform. It’s easy and free! 

See Discover in Action

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