vFairs ticketing & registration offers a powerful solution that enables organizers to effortlessly manage attendees and capture payments for their events. With a user-friendly platform and a range of customizable features, vFairs ticketing & registration makes it easy to create a seamless registration process for attendees, while also providing event organizers with valuable insights and analytics to help them make data-driven decisions.
Whether you’re planning a conference, trade show, or any other type of event, vFairs ticketing & registration can help you kick-start your event right.
How to Set Up the Ticketing & Registration Process
Setting up the vFairs ticketing and registration process is an essential step in organizing a successful virtual event. With vFairs’ user-friendly ticketing and registration system, you can quickly create a seamless registration process that simplifies your attendees’ experience. Here are 5 steps to follow for setting up the vFairs ticketing and registration process:
Step 1: Create your Event Registration Landing Page
The first step in setting up the vFairs registration process is to create your event registration page. The registration page will be the landing page for your attendees to register and purchase tickets for your virtual event. You can customize the registration page by including the event details, pricing, and any other necessary information. A vFairs project manager will be there to help you upload content and configure the page to your specifications.
Step 2: Set Up Ticket Pricing and Registration Types
After creating the registration page, you need to set up the ticket pricing and registration types. With vFairs, you can offer multiple registration types, including early-bird registration, VIP access, and group discounts.
You can also set up a wide range of options for event organizers looking to streamline their registration process. With multiple registration types, such as early bird and group registration, attendees have the flexibility to choose the registration option that best suits their needs.
In addition, you can allow organizers to create different pricing tiers such as general admission tickets or VIP tickets. VIP tickets are typically a higher pricing tier and offer automatic access to exclusive content within the event, while general admission attendees have access to the basic features of the event. These pricing tiers give event organizers the ability to customize their event experience and maximize attendee engagement.
Step 3: Enable Payment Options
Once you’ve set up the pricing and registration types, you need to enable payment options. vFairs offers multiple payment options, including credit card payments, PayPal, and Stripe. We have native integrations with Stripe that will allow you to collect payments easily and on the same registration page without any redirections. Moreover, you can also integrate your Stripe account with vFairs’ enterprise account to route all payments securely and visualize everything with customized dashboards right through your Stripe account.
The vFairs 2-step card payment method also adds another layer of control for event organizers who are hosting a private or exclusive event. The first step is only to capture the attendee’s payment information and verify the card details. Then, you can go into the backend and go through their profile. The second step is to accept payments only from the attendees you want to add to your event. It’s simple and gives you a lot more control over your audience.
All these latest payment enhancements and updates will help you streamline payments from attendees, add more secure payment gateways, and enhance the overall attendee experience right from the first step of registration.
Step 4: Customize the Registration Form
Customizing the registration form is an essential step in setting up the vFairs registration process. The registration form should include the attendee’s name, email, company name, job title, and any other relevant details essential for your event.
Moreover, vFairs makes it very easy to set up a registration form using the drag-and-drop builder at the backend. The drag-and-drop builder makes it simple to customize and tailor the form to your event’s specific needs. This intuitive builder is similar to what you’d find in Hubspot, allowing for a streamlined setup process that minimizes the time and effort required to get your registration form up and running.
Step 5: Add Branding Elements
To make your event registration page stand out, you can add branding elements like logos, banners, and colors that reflect your brand. You can also customize the design and layout of the registration page to make it more attractive and user-friendly.
Moreover, vFairs offers a dedicated project manager who can assist you in this process and provide you with ideas from other successful event landing pages. This can save you time and effort, as you don’t have to start from scratch or build it by yourself. With vFairs, you can create a registration page that is both visually appealing and functional, resulting in a seamless and enjoyable registration experience for your attendees.
Functionalities & Benefits
Customizations
The vFairs ticketing & registration tool provides event organizers with the ability to tailor the registration process to align with the event’s branding and provide a seamless experience for attendees. It allows organizers to customize various elements of the registration process, including the registration form, ticket types, and pricing.
1. Registration Form
With vFairs Ticketing & Registration, organizers can customize the registration form by adding custom fields and questions that attendees must answer. This level of customization allows organizers to collect specific information from attendees, including their job titles, company names, and payment details. Custom fields can be added to the registration form quickly and easily through the platform’s user-friendly interface.
You can also add conditional logic to the form to collect relevant information only from the users that it applies to. For instance, you wish to collect the complete addresses of registrants only from a certain locality. So, whenever someone chooses that locality, a new field will pop up right underneath it that prompts them to add their complete address. This field is specifically for people in that locality and won’t pop up for any other registrants. This feature takes registration form customization to a whole different level and you also avoid unnecessarily longer forms with fields that don’t even apply to everyone who registers.
2. Ticket Types
Organizers can easily create multiple ticket types and tiers for their event, including early-bird, standard, and VIP tickets. Each ticket type can be customized with its pricing, availability, and benefits. You can easily add a start and end date to any of your ticket types, and it will only be active for registrants through those specific dates.
For example, organizers can offer VIP ticket holders access to exclusive sessions or networking opportunities. This provides attendees with a personalized experience based on their interests and preferences. Event organizers can also offer discounts or promotional codes to incentivize attendees to purchase tickets.
3. Branding
Ticketing & registration features allow organizers to upload their logo and choose a color scheme that aligns with their branding. This helps to create a consistent brand experience across all touchpoints of the event, including the registration process.
Event Attendee Data Storage
With this feature, organizers can access attendee data, including contact information and ticket purchase history, quickly and easily. Here are some of the ways event attendee data storage can be beneficial for organizers:
1. Attendee Insights
Event attendee data storage allows organizers to gain insights into attendee behavior and preferences, which can be used to improve the event’s marketing strategy and personalize the attendee experience. For example, by analyzing attendee data, organizers can identify which sessions or exhibitors were the most popular and adjust the event’s programming accordingly. Organizers can also use attendee data to send personalized communication to attendees, such as targeted email campaigns or surveys.
2. Marketing Strategy
By storing attendee data, event organizers can refine their marketing strategy to target specific audiences effectively. Organizers can segment their audience based on registration data, such as job title or industry, and create tailored marketing campaigns that speak directly to those attendees. By targeting specific audiences, organizers can increase attendee engagement and improve the event’s ROI.
3. Security
vFairs ticketing & registration provides robust security measures to ensure that attendee data is stored safely and securely. The platform uses encryption to protect data from unauthorized access, ensuring that sensitive information, such as credit card details, is kept safe.
These features provide event organizers with the tools they need to comply with these regulations, including the ability to obtain consent from attendees for the collection and use of their personal data.
Group Registration
With group registration, attendees can register multiple people at once, streamlining the process and reducing the time and effort required to register each attendee individually. Event organizers can also set up group discounts, providing an incentive for attendees to register as a group.
Group registration can be customized to fit the needs of the event, including the ability to add custom questions for each attendee or to limit the number of attendees per group. This feature is beneficial for events that require attendees to register as part of a group, such as corporate events or team-building activities.
LinkedIn Community Builder
vFairs offers a powerful new feature called the LinkedIn Community Builder as part of the registration process. This integration allows hosts to set up an event page on LinkedIn and add its URL on the vFairs event backend, enabling hosts to maximize their attendance on the day of the event by getting attendees excited pre-event, engage during the event, and get value post-event.
Here’s how it works:
When attendees register for the event, they see a pop-up prompting them to join the event on LinkedIn. Upon opting in, they can see the event page on LinkedIn, which provides them with valuable information such as who else from their network is attending, who the speakers are, and speaker profiles. Attendees can also interact with the company page, which helps build engagement and anticipation for the event.
The Community Builder also offers post-event value, allowing attendees to maintain their connections and relationships post-event. By joining the event on LinkedIn, attendees can continue to engage with speakers and other attendees, and receive updates and information about future events.
Learn more about our LinkedIn Community Builder feature here.
Strategies to Increase Event Registration and Ticket Sales
With the increase in virtual events, competition is high, and organizers must use various strategies to drive event registration and ticket sales. Here are some effective strategies to increase event registration and ticket sales:
1. Leverage Social Media
Event organizers promote events using platforms like Facebook, Twitter, and LinkedIn to promote their event and engage with potential attendees. Creating a social media strategy that includes targeted advertising, influencer partnerships, and engaging content can help to increase brand awareness and drive ticket sales.
2. Create a Sense of Urgency
Event organizers can create limited-time offers or early-bird discounts to incentivize attendees to register and purchase tickets early. By creating a sense of urgency, attendees are more likely to act quickly, which can help to drive ticket sales and increase attendance.
3. Use Email Marketing
Email marketing helps event organizers share event details, provide updates, and send reminders to potential attendees. Personalized and targeted emails can be effective in driving registration and ticket sales. For example, the vFairs event ticketing and registration platform allows you to send payment reminder emails to attendees with incomplete registrations through just one click. This can be a great way to capture the attention of a prospect that showed interest in your event but didn’t actually end up paying to attend. You can easily send them a reminder email straight from the backend.
With vFairs’ AI integration, you can now generate compelling emails without having to write them on your own. Learn more about our AI powered marketing assistant feature here.
4. Host Webinars or Pre-Event Activities
Pre-event activities and webinars can include guest speakers, product demos, or panel discussions. Organizers can build trust and encourage attendees to register and purchase tickets by providing attendees with valuable content.
5. Partner with Influencers or Sponsors
Partners can help to promote the event to their followers or customers, providing a broader reach and driving ticket sales. Partnering with influencers or sponsors that align with the event’s target audience can be especially effective.
6. Provide Value-Added Benefits
Organizers can offer attendees exclusive access to sessions or networking events, provide access to premium content or offer special discounts or promotions. By providing added value, organizers can create a sense of exclusivity and incentivize attendees to register and purchase tickets.
In conclusion, vFairs ticketing & registration offers a seamless integration with the vFairs virtual event platform, providing organizers with a one-stop solution for their event needs. With this feature, event organizers can improve their attendees’ experience, increase attendance, and maximize their event’s success.
