With the rise of dynamic and user-friendly virtual career fairs giving traditional hiring events tough competition, it’s easy to see why event hosts ranging from organizations, employment agencies, trade associations, to universities want in on a piece of the action. Paving way for improved hiring outcomes, yet simplifying career fair set up, execution and even post-event analysis- virtual career fairs are a game-changer that delivers multiple wins at the fraction of a cost of a physical event. Virtual career fairs are today’s undisputed champions brilliantly connecting job seekers and employers. Using technology to power career fairs, hosts are able to benefit from international outreach, tremendous online visibility, and accessibility for all guests without travel (in turn reducing dependence on pricey recruiters to fill vacancies). Offering an abundance of advantages, let’s explore this exciting platform by addressing the most critical question: What is a virtual career fair?
Introduction To Virtual Career Fairs (& Hassle-Free Hiring)
In this day and age, the search for qualified talent has become quite stiff; physical career fairs struggle to fill vacancies and gather global candidate attention with the targeted efficiency, cost, and ROI. Recognizing the obvious weaknesses in this strategy, virtual career fairs have surfaced as a dynamic solution to help employers in breaking free from all the limitations of the traditional hiring events. By providing a 3D online platform, employers and job seekers can now connect in a virtual setting mimicking the feel of a physical event, but without the restricting attributes known to be a source of frustration for recruiters. Creating a branded digital environment, a virtual career fair eliminates the need for exhibitors or attendees to invest in expensive travel, reschedule their prior commitments, or lose out on valuable networking opportunities due to geographical distances. Also empowering businesses with the freedom to select future talent from a global candidate pool- finding the perfect employee is no longer a daunting task that it once was.
The “Wow” Factors For Exhibitors
Ensuring a realistic event experience, virtual career fairs offer powerful customizable features such as bespoke exhibitor booths with downloadable content, galleries and streamable videos to support key business objectives including branding, audience engagement, and candidate pipeline building. Equipped with tremendous flexibility to run for days, weeks or months- a virtual career fair can be set up to be live as long as the host prefers, a perk that no physical hiring event could offer without draining the recruitment budgets in a hurry. The convenience doesn’t end here; by using functionalities such as resume search tools, exhibitors can breeze through their recruitment funnel by the immediately shortlisting talent on the spot for astounding time savings.
How Do Job Seekers Attend The Virtual Career Fair?
All that is needed is quick registration through a dedicated landing page that enables candidates to build their profile and upload their resume. Once done, the virtual career fair can be accessed by visitors using their internet connection and mobile/desktop device from anywhere in the world. 24/7 access to visitors allows prospects to conveniently browse exhibitor booths, network, explore job boards, and apply for positions digitally without physical presence. To ensure two-way communication, a well-designed event hosting platform will provide audio, video and textual based real-time chat options to interact with employer representatives. Still, think you can engage our audience better using conventional techniques? Virtual career fairs work overtime to attract and retain audiences through on-demand webinars, real-time Q&A sessions and live keynote speeches to deliver exceptional value for hosts, employers and guests simultaneously around the globe.
Mastering the complete gamut, virtual career fairs are a league that ranks above real-world recruitment events. Enriched with resources, gamification, communication tools, recruitment technology, employer branding, informative discussions and of course- top vacancies, candidates have a ton of incentives to attend round-the-clock online events to apply for jobs. Without feeling rushed, or geographically excluded, employers benefit tremendously by accessing a widespread pool of talent from all segments including differently-abled to overseas prospects. Recruiters get to exercise better judgment by avoiding overwhelming candidate queues at booth, repetitive conversations and impersonal exchanges. Using innovation to boost hiring efficiency, standards, event ROI, meanwhile cutting talent acquisition costs- a virtual career fair is a one platform army doing it all.
Want to learn more about Virtual Career Fairs? Read “The Ultimate Guide to Virtual Career Fairs”.