Highlights The poultry industry is only getting started with cutting-edge event tech integration and Aviagen has set the precedent for everyone else. They chose the vFairs event management platform during the “Aviagen Insights: Focus on Fertility” Symposium to streamline their in-person event. The pressure was real because the conference had to host a large number of poultry professionals within 3 weeks. With services like badge printing, QR-code-based check-ins, and the event app, Aviagen created a smooth experience for the attendees. Their customers loved how quickly and easily they could navigate the event through the mobile app’s features, such as the agenda, speaker hub, and more. The Q&As encouraged engagement during the event, and the in-app notifications made communication easy. Beyond customers, vFairs helped Aviagen set up event-related templates and processes on the back end. These can be easily replicated for upcoming events, reducing manual work significantly. 188 الشارات المطبوعة 188 Check-ins under 15 Minutes 62 مستخدمو تطبيقات الهاتف المحمول "We wanted to enhance our event experience and vFairs completely blew it away. Everything was phenomenal, from people checking in to using the app for seeing the agenda during the conference." ووتر لاساو مدير التسويق في أمريكا الشمالية Challenges Fragmented Event Tech StackAviagen used several tools to manage their events.For example, they had one tool for registrations, another for storing attendee information, and yet another for communication.This ‘siloed’ approach led to a lot of manual work, and challenges in managing their events effectively. Plus, they had to set up the same processes again and again for subsequent events, wasting time and effort. Long Check-In ProcessAttendee check-in was tedious. Organizers manually confirmed registrations from long lists and assigned pre-printed badges. This led to long queues and was not an ideal opening experience for the attendees. Medium to Communicate Effectively on Event DayUnexpected schedule changes, speaker delays, or announcements often occur during events. Aviagen wanted a way to effectively communicate real-time updates with the attendees during the event. On the other hand, they wanted to hear from their attendees as well, for example, whether they had any questions related to the sessions, etc. Event Gallery Solution vFairs allowed Aviagen to streamline all their event-related tasks under one roof. They quickly set up a customized event webpage from a set of pre-existing templates.The check-in process was quick and easy with QR-code-based check-ins which was followed by attendees getting a personalized badge that was printed onsite.The comprehensive event app guided attendees with features such as agenda details, speaker bios, and Q&A, enhancing engagement and simplifying navigation. Notifications ensured that attendees stayed updated throughout the event. لماذا vFairs؟ Aviagen needed a solution that could handle every part of their event, from start to finish, all in one place. Plus, they wanted a platform they could reuse for future events. For this particular conference, they had a tight timeline—just three weeks to get everything ready. That’s where vFairs came in and delivered.They pointed out how other event tech platforms were offering similar features with higher pricing. vFairs not only allowed them to execute the event with affordable pricing but with tremendous support as well. Dedicated project manager and customer service enabled them to create a customized and relevant experience. In the Spotlight: Check-In App The check-in app transformed the event reception experience. Each attendee was emailed their unique QR code beforehand. Once they entered the event hall, all they had to do was scan their code on the iPads installed at the self-service kiosks.More than 180 people were checked in within 15 minutes. This saved them more than 50% of the time during event reception. Results With just three weeks to pull everything together, vFairs helped Aviagen tackle every challenge smoothly. Despite not being particularly tech-savvy, attendees were able to navigate through the app to access event information. They raved about how easy to use it was. The average experience rating was a whopping 4.7/5. This conference was a big win for Aviagen, but it’s only the beginning. They’re excited to use vFairs for their upcoming trade shows, production management schools, and workshops. Plus, they’re eager to explore more features like registration, ticketing, abstract management, and feedback tools. The cherry on top? This event has sparked a wave of interest in event tech across the poultry industry. Sponsors and attendees were so impressed that many reached out specifically to learn about the tech Aviagen used. We’re confident that vFairs will continue to impact multiple industries and help clients deliver experiences that their audience will love! Share This Article: Sarah Shaukat Sarah is the Content Strategy Manager at vFairs. With over 10 years of experience, she specializes in developing comprehensive marketing campaigns from strategy through execution for SaaS and event technology verticals. Outside of work, Sarah enjoys quality time with family, discovering new travel destinations, and watching k-dramas.
