Rich Rodrigues

Director of Strategy & Growth at Pinnacle

Rich Rodrigues is Director of Strategy & Growth at Pinnacle and a recognized leader in experiential marketing, known for building authentic connections between brands and people. Named one of Eventex’s Top 100 Influencers in U.S. Events, Rich brings a human-centered lens to live experiences, believing that if something doesn’t make you feel, it isn’t worth doing.

The Trade Show Exhibitor Checklist: How to Run a Booth That Drives ROI

Jun 01 2026
11 min read

How to Define Impactful Event Goals That Prove ROI

Feb 09 2026
10 min read