Carers UK Boosts Positive Event Feedback by 35% with vFairs’ Immersive Platform

Tech Failures and Support Delays

Before switching to vFairs, Carers UK struggled with slow and unreliable support from their previous event tech provider. During one virtual event, a key sponsor couldn’t log in. Despite multiple attempts to reach support, Sarah’s team was left waiting for answers. The lack of timely assistance led to missed opportunities and unnecessary stress for the event organizers, sponsors, and attendees alike.

Difficulty Retaining Audience

Carers UK’s main KPI for their events is retaining attendees. Historically, this has been an issue, since attendees often struggled to access the platform or find it immersive and engaging. This ultimately affected overall satisfaction and repeat attendance.

Limited Event Analytics

The previous platform provided minimal data on attendee behavior. Without insights into clicks, downloads, or booth interactions, the team struggled to show sponsors the value of their events and secure their support for future programs.

Instant, Reliable Support

Unlike their previous provider, vFairs offered quick and reliable support whenever issues arose. For instance, on the day of an event, Sarah’s team needed to register a new participant who had just signed up. Within five minutes of reaching out, vFairs support team responded and ensured the participant could access the platform, preventing any delays or disruptions.

Immersive Virtual Engagement

vFairs provided an immersive virtual experience that closely mimicked in-person events. Attendees especially loved features like customizable avatars because they felt more connected, allowing them to navigate the event with a sense of personal presence.

Comprehensive Event Analytics

With vFairs powerful event reporting system, Carers UK was able to better track attendee behavior. Sarah’s team could now easily gather insights on engagement, including logins, time spent, clicks, downloads, booth interactions, and resource views.

This data helped them demonstrate the value of their events to sponsors, ensuring continued support and improving future events.

Carers UK needed a platform that could seamlessly move elements of their in-person events online, provide detailed analytics, and engage attendees effectively.

vFairs delivered on all fronts with a robust reporting system to track attendee engagement and an interactive virtual event that kept participants connected throughout.

Another major reason was the timely support Carers UK received, both during onboarding and live events.

The poster hall was a key feature Carers UK transitioned from their in-person conferences to virtual with vFairs.

In fact, when searching for virtual event platforms, Sarah realized that vFairs was the only solution that could successfully replicate posters online. The poster hall quickly became an essential part of their online events for sharing valuable content, such as their partners’ best practices.