One of the primary goals of an event is to encourage networking among attendees. Attendees’ experiences can benefit from strategic networking, but doing so can be challenging if they don’t know who to talk to. We at vFairs are excited to offer Smart Matchmaking, a novel approach to seamless event networking.
What Is Smart Matchmaking?
vFairs has created a new tool to pair event attendees and vendors automatically. It’s possible to match people attending an event with complementary but distinct sets of interests. Both attendees and exhibitors can initiate chats and audio/video calls with the other party, knowing they’re talking to someone compatible with their interests.
As a result of Smart Matchmaking, your event participants can strike up stimulating conversations with other guests who share their interests. So you can start exciting and lively discussions, and if you ever feel like tapping out, you can.
How Smart Matchmaking Helps Event Attendees
Smart Matchmaking is an excellent feature to boost event networking significantly. Here are the key benefits of this exciting and powerful feature!
Beneficial Professional Connections
When people attend events and meet like-minded people with whom they can have meaningful conversations, the experience becomes truly memorable. This can also help them make connections that benefit their career. Smart Matchmaking is an ideal method for discovering interesting people for your attendees to talk to. They can form relationships for future contact and, ideally, career advancement.
Direct Access to Exhibitors
As an event organizer, you must provide possibilities for visibility to both the attendees and the exhibitors. Attendees have the option to stop by the various exhibitors’ booths. However, the Smart Matchmaking tool offers a more efficient means of connecting attendees with specific product and service interests with exhibitors that offer those interests. You can pair guests and exhibitors, which offers direct access and makes communication more convenient.
Lead Capturing
You can collect leads for your company with the help of Smart Matchmaking. It also helps you immediately communicate with potential customers to sell them your goods and services. The contact card sharing feature makes it easy to get leads while talking to people. Imagine taking part in an interactive session while also gaining potential customers for your company at the same time. That’s what Smart Matchmaking helps you do!
Time-Saving
With Smart Matchmaking, you can efficiently save time. If you don’t execute your time correctly, networking can have a negative effect on your impression of the event as a whole. It is not how much time you put into networking, but rather who you network with, that is most important. A wonderful discussion partner might lift up your mood, yet having a bad conversation partner can sap your energy. And if you find the appropriate companion, your time will be well spent. This is exactly what Smart Matchmaking does!
When Can You Use Smart Matchmaking?
Virtual Trade Shows
Networking at virtual trade shows will please your exhibitors. An exhibitor at a virtual trade show can use Smart matchmaking to find new consumers. Their auto-match results could show target-persona attendees. For example, if your exhibitor is a catering firm trying to serve new senior communities, auto-match can display operations managers from retirement facilities. After reviewing the manager’s profile, your exhibitor can also request a meeting to demonstrate their menus.
Virtual Conferences
Participating in a virtual conference is advantageous for building professional connections. In addition, your participants will be able to connect with industry connections who can assist them in accomplishing their business goals thanks to this service.
For example, a participant who attends your conference may be on the hunt for specific, cutting-edge products. Their auto-match results might highlight top businesses that specialize in producing one-of-a-kind goods. The participant can better comprehend the product and vendor by clicking on each profile. They can study the information provided there, and then contact the vendor or call them.
Virtual Career Fairs
Virtual career fairs rely on candidates’ user profiles. The Smart Matchmaking tools reduce the workload of hiring managers at a virtual career fair. As a host, you might ask job seekers to fill out a form with their experience, career interests, and past work titles. Each hiring manager can add profile information relevant to the job openings. Auto-match could offer hiring managers relevant profiles and assist them to contact qualified prospects for meetings or chats.
Virtual Open Days
Are you looking for the right students at a virtual open day? Searching through student profiles from varied backgrounds and program interests might be frightening. However, Smart Matchmaking is here to help. For instance, if you’re hoping to boost application rates for a new science program, you can be auto-matched with student profiles who suit that criteria. You can then spend time reviewing only relevant student profiles and contacting those who catch your attention to urge them to apply.
Concluding Thoughts
Smart Matchmaking will improve your event networking by pairing you with a person who shares your interests. Smart Matchmaking is the key to getting your guests to interact more constructively and strategically with one another! If you’re interested in learning more about this amazing feature, get in touch with us immediately. Our team at vFairs will help you get started straight away!
