“The possibility to capture lead one by one and the main benefit was to track any session and users behavior.”
Rafael N.
Marketing Analyst
vFairs provides a centralized hub for an in-person event providing event and speaker details, communicating with other attendees and sponsors and providing a one-stop location for all event info. This helps to streamline our event management during the live event.
Tracy A
Small-Business
vFairs was extremely easy to use, the system was intuitive and really took our annual event to the next level. The onsite badge printing solved so many prior years’ headaches for us.
Darci P.
Mid-Market
“vFairs is an all-in-one platform that helps us host a full conference experience. It’s a great gathering place for attendees to log into and feel like they are part of something even if they are not in–person“
The vFairs Event Lead Capture App is a mobile solution designed to help exhibitors and organizers efficiently collect and manage attendee information during events. It offers features like QR code scanning, business card capture, manual data entry, and real-time syncing with CRM systems.
What is the overall lead capture process using this app?
The lead capture process using the vFairs Event Lead Capture App involves scanning attendee badges or QR codes, manually entering data, or capturing business card details. Once the data is collected, leads can be categorized, scored, and tagged with notes for easy follow-up, while real-time syncing ensures seamless integration with CRM systems for post-event outreach.
What is the difference between "lead capture" and "lead retrieval"?
"Lead capture" refers to the process of collecting attendee information during an event, typically using methods like QR code scanning, business card capture, or manual entry. On the other hand, "lead retrieval" is a more specific term used for systems or tools that allow exhibitors to access and retrieve the contact details of event attendees in real-time, often through scanning badges or QR codes.
What types of events is the Event Lead Capture App suitable for?
The Event Lead Capture App is suitable for a wide range of events, including trade shows, conferences, exhibitions, job fairs, and networking events. It is particularly beneficial for events where exhibitors or sponsors need to efficiently gather and manage leads, track engagement, and follow up with potential clients or partners.
How does the app simplify onsite contact capture for exhibitors?
The app simplifies onsite contact capture for exhibitors by enabling them to quickly scan attendee QR codes or badges, automatically populating lead information. This eliminates the need for manual data entry, saves time, and ensures accurate and real-time data collection that can be immediately used for follow-up.
Can exhibitors add notes or categorize leads? Is there a lead grading mechanism in the app?
Yes, exhibitors can add notes and categorize leads within the app, allowing them to personalize their follow-up strategy. The app also features a lead grading mechanism, enabling exhibitors to score leads based on their level of interest or potential, making it easier to prioritize follow-ups after the event.
How do organizers set up and configure the app for an event?
Organizers can set up and configure the app by customizing event-specific information, such as attendee badges, QR codes, and lead capture forms. The app allows them to define data fields, set up lead scoring, and integrate with CRM systems to ensure seamless data transfer and tracking throughout the event.
How do you track leads at an event using the vFairs platform?
Exhibitors can track leads at an event using the vFairs Lead Capture App by scanning attendee QR codes or badges, which instantly populates attendee information. They can then categorize leads by assigning tags such as "Hot," "Warm," or "Cold," and add notes or voice memos to provide context for follow-up actions. The app also offers real-time analytics, allowing exhibitors to monitor scan counts and lead capture metrics, which helps in assessing engagement levels and ROI during the event.
What integrations does the Event Lead Capture App offer?
The vFairs Event Lead Capture App offers seamless integrations with several leading CRM and marketing automation platforms, including Salesforce, HubSpot, Marketo, Zoho CRM, Zapier, and Mailchimp.